簡介
Company Description
MetroMart is the #1 online grocery platform in the Philippines. We are partnered with the largest supermarkets in the Philippines and over 300 specialty stores, including Robinsons Supermarket, Landmark, S&R, The Marketplace, Shopwise, All Day Supermarket, Pet Express, True Value, Handyman, Toy Kingdom and many more. Our service is present nationwide in 77 cities.
Role Description
- Develop key online and offline partnerships for branding and acquisition through affiliate and short-term promotional events.
- Brand & Marketing communications on various platforms and channels (traditional and new media).
- Online marketing responsibilities are not limited to digital optimization on Google Adwords, Facebook and social media.
- Offline marketing responsibilities are not limited to partnerships, events, creative communications and public relations.
- Identify, evaluate, and assess strategic business opportunities via consumer and industry related market/data research and trends and platforms.
- Work closely with the business development team to lead and develop the ATL/BTL marketing strategy, operation, and KPI achievement aligned with business objectives for both short- and long-term goals.
- Oversee and manage the execution of marketing calendar plans and channel budgets.
- Regularly monitor and analyze performance metrics of marketing campaigns and build processes of increasing efficient return on marketing dollars through data-driven decision-making.
- Develop a strong understanding of the groceries industry and its key drivers
- Produce engaging and creative content to be distributed across all our owned, earned, and bought channels.
Qualifications
- Bachelor's degree in related discipline
- At least 4 years of experience in overall Marketing
- Proven ability to influence & collaborate with cross-functional teams
- Strong analytical and quantitative skills; ability to use hard data and metrics to back up assumptions, recommendations, and drive actions
- Ability to work in a fast-paced, deadline-driven, execution-oriented and challenging work environment
- Proficiency using advanced Excel, PowerPoint
- Excellent command of English both verbal and business writing
- Good presentation skills in English
職位要求
Please refer to job description.