• Work Location: E. Rodriguez, Q.C.
• Work Schedule: Flexible time in from 7 AM to 9AM, Monday to Friday
• Work Set up: 4 days onsite, 1 day work from home

JOB SUMMARY

• The Digital Marketing Supervisor is responsible for overseeing the creation, execution, and optimization of digital marketing initiatives while ensuring brand consistency, content scalability, and workflow efficiency.
• This role will work closely with the Creative Brand Specialist, Creative Strategy Specialist, and Creative Brand Associate to establish a streamlined content production system to enhance creative output.

What you will do?

• Develop and lead comprehensive digital marketingstrategies that align with business goals
• Ensure a clear distribution of responsibilities among the Creative Brand Specialist, Creative Marketing Specialist, and Creative Brand Associate.
• Conduct A/B testing on creative materials to optimizeengagement and conversions.
• Support the Creative Brand Associate in executingtemplate-based content production.
• Integrate efficient creative processes and systems to optimize creative production speed and quality.
• Implement solutions for batch resizing, content variation, and dynamic ad creation
• Monitor key marketing performance indicators such asCTR, engagement, ROI, and conversion rates.
• Present digital marketing insights and results to senior management.
• Provide structured feedback and review processes to maintain high-quality creative outputs.
• Work closely with content marketing, performance marketing, and e-commerce teams to align creative assets with overall business objectives.

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
• Minimum of 3-5 years of experience in digital marketing, with a focus on strategy development and execution.
• Proven track record of managing successful digital campaigns and teams.
• Proficiency in marketing tools (Google Analytics, Facebook Ads Manager, SEO tools, CRM systems, etc.).
• Strong understanding of data analytics and KPI tracking.
• Leadership and team management capabilities.
• Excellent communication and presentation skills.
• Ability to multitask and meet deadlines in a dynamic environment.