Digital Marketing Specialist
VBP Dermatology Institute Inc - Makati City
Job Description
Benefits
Government Mandated Benefits
13th Month Pay, Employee Loan, Pag-Ibig Fund, Paid Holidays, Philhealth, SSS/GSIS
Insurance Health & Wellness
HMO
Perks Benefits
Employee Discount
Time Off & Leave
Birthday Leave, Maternity & Paternity Leave, Parental Leave, Sick Leave, Solo Parent Leave, Special Leave for Women, Vacation Leave
Description
- Develop and execute digital marketing strategies aligned with overall business objectives
- Manage and optimize digital channels, including Search Engine Optimization (SEO), Pay-Per-Click (PPC) advertising and Email marketing
- Monitor and evaluate campaign performance using tools like Google Analytics, providing weekly and monthly reports
- Assess creative performance based on campaign goals (e.g., traffic, conversions, engagement)
- Stay current with trends and best practices in digital marketing, fostering innovation and continuous improvement
- Collaborate with the Brand Content Specialist on content strategies across all digital platforms
- Maintain consistency of brand identity across digital, print, and in-clinic touchpoints
- Write and proofread clear, engaging content for social media, campaign decks, web content, and internal reports
- Use content management systems such as CMS Hub, Squarespace, or WordPress for updates and publishing
Requirements
- Graduate with a Bachelor’s degree in Digital Marketing, Business Management, or a related field
- At least 1 year of experience as a Digital Marketing Officer or in a similar role
- Attention to detail and a keen eye for aesthetics, layout, and typography.
- Excellent analytical and problem-solving skills.
- Familiarity with key platforms such as Facebook, Instagram, Twitter, and LinkedIn.
- Proficiency in digital marketing tools and content management systems.
- Excellent written and verbal communication skills.
- Excellent time-management skills, ensuring efficient handling of tasks and projects within designated deadlines
Recruitment HR
HR OfficerVBP Dermatology Institute Inc - Makati City
Active today
Working Location
156, Mgf Champaca Building. H228+77H, Amorsolo Street, Makati, Kalakhang Maynila, Philippines
Posted on 19 June 2025
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VBP Dermatology Institute Inc - Makati City
101-500 Employees
Healthcare & Medical Care
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